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What We Do
The New Standard for TV Ad Measurement
iSpot.tv helps advertisers measure the brand and business impact of TV and streaming advertising, from concept to airing to conversion. Fast, accurate and actionable measurement and attribution solutions enable advertisers to assess creative effectiveness, enhance media plans and attribute advertising results for cross-platform campaigns, all while benchmarking against competitors and historical norms.
Unlike legacy and ad hoc solutions, iSpot is purpose-built to measure the performance of every ad on television with digital-like precision and granularity in real time. With always-on performance insights unified across linear and streaming TV, advertisers can take quick and confident action to consistently drive business results.
Our Story
iSpot Founder and CEO, Sean Muller, saw a big-production commercial air on TV and searched to find any data on the ad, but was met with a severe lack of information. In 2012, he set out to create the world’s only complete TV ad catalog -- housing data on brands, products, actors, and more. Over the last decade, iSpot has grown to be the industry leader in TV ad measurement and attribution and is trusted by over 400 brands, agencies, and TV networks.
Our mission at iSpot is to unify ad measurement across creative, audience and outcomes to drive optimal video advertising performance for our customers.
Industry-Leading Data Footprint
iSpot measures creative effectiveness, impressions, performance and second-by-second attention of all ads leveraging a proprietary ad catalog,
exclusive access to 83M smart TVs and set-top boxes and direct integrations with 400+ streaming platforms and DSPs.
Get a leg up on the competition with insight into all ad creative in your category and competitive benchmarking.
68K
Advertisers
2.5M
Creatives
$566B
Ad Spend
71T
Impressions
50B
Attributed Conversions
83M
TVs & Set Top Boxes
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Our mission at iSpot is to unify ad measurement across creative, audience and outcomes to drive optimal video advertising performance for our customers.