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TV Data Hub

Don't Settle for Black Boxes

Say hello to total TV ad transparency.
Explore deep TV ad measurement insights unavailable anywhere else.

Gain an Edge With Can't-Miss TV Ad Transparency Reports

Read our in-depth look at the 2023-24 television season to discover how strategic programming choices allowed networks to maintain, and even increase, their ad impressions despite industry-wide disruptions.

What's Trending on TV

This Week's Most-Seen Ads

  • Impressions 753.5M
  • Airings 4.3K
  • Estimated TV Spend $2.7M
  • Interruption Rate 1.82%
  • Attention Index 94
  • Impressions 396M
  • Airings 2K
  • Estimated TV Spend $5.1M
  • Interruption Rate 5.48%
  • Attention Index 99
  • Impressions 389.8M
  • Airings 3K
  • Estimated TV Spend $1.1M
  • Interruption Rate 1.63%
  • Attention Index 89

Industry-Leading Data Footprint Powers Transparency

64K Advertisers
2.4M Creatives
$546B Ad Spend
68T Impressions
46B Attributed Conversions
83M TVs & Set Top Boxes


Ads shouldn't hide behind program-based averages. Get total TV transparency with precise, second-by-second measurement of every ad and airing.


Put an end to double counting. Plan, buy, measure and optimize with transparency into deduplicated TV audiences across linear, streaming and out of home.


No more blurred lines between activation and measurement. Transparency hinges on third-party verification of reach, frequency and overall campaign performance.


10 years of transparency breeds trust. That's why 10 out of 10 top TV advertisers leverage iSpot for fast, accurate and actionable TV ad measurement.

Ready to declare your independence from TV measurement black boxes?

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