Gain an Edge With Can't-Miss TV Ad Transparency Reports
Beyond stitched-together metrics, the 2025 H1 TV & Video Transparency Report by iSpot breaks down the first half of the year's TV & video ad performance where it really happens: at the creative and placement level.
What's Trending on TV
This Week's Most-Seen Ads
- Impressions 649.1M
- Airings 5K
- Estimated TV Spend $2.2M
- Interruption Rate 1.76%
- Attention Index 95
- Impressions 505.2M
- Airings 4.3K
- Estimated TV Spend $1.7M
- Interruption Rate 2.23%
- Attention Index 88
- Impressions 463.5M
- Airings 1.9K
- Estimated TV Spend $2.3M
- Interruption Rate 1.89%
- Attention Index 106
Browse Ads by Industry
- Apparel, Footwear & Accessories
- Business & Legal
- Education
- Electronics & Communication
- Food & Beverage
- Health & Beauty
- Home & Real Estate
- Insurance
- Life & Entertainment
- Pharmaceutical & Medical
- Politics, Government & Organizations
- Restaurants
- Retail Stores
- Travel
- Vehicles
Industry-Leading Data Footprint Powers Transparency
72K
Advertisers
2.7M
Creatives
$600B
Ad Spend
104T
Impressions
55B
Attributed Conversions
83M
TVs & Set Top Boxes
Ad-Centric
Ads shouldn't hide behind program-based averages. Get total TV transparency with precise, second-by-second measurement of every ad and airing.
Unified
Put an end to double counting. Plan, buy, measure and optimize with transparency into deduplicated TV audiences across linear, streaming and out of home.
Independent
No more blurred lines between activation and measurement. Transparency hinges on third-party verification of reach, frequency and overall campaign performance.
Trust
10 years of transparency breeds trust. That's why 10 out of 10 top TV advertisers leverage iSpot for fast, accurate and actionable TV ad measurement.
