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Old Spice TV Spot, 'Checkmate' Featuring Terry Crews

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In this outrageous Old Spice commercial, "Brooklyn Nine-Nine" star Terry Crews yet again passionately advocates the Bearglove scent. He goes from standing in a bathrobe while mimicking Isaiah Mustafa's "Hello ladies" introduction to having his head fly off of and reattach itself to his body while he yells "Beargloooooove!" Then, the camera pans down a very long tree trunk, leading the eye to a woodpecker with Terry's face on it. This is quickly followed by Judge Terry, shirtless and wearing a judge wig while holding a gavel and urging you to get the respect you deserve. Suddenly, Terry realizes he's stuck behind a glass wall. As it turns out, he's a painting hanging above the fireplace in Isaiah's very cozy home. Isaiah tells the painting to be quiet since he's playing chess with a lion. And, checkmate.

Published
September 13, 2015
Advertiser
Old Spice
Advertiser Profiles
Facebook, Twitter, YouTube
Products
Old Spice Fresher Collection Timber, Old Spice Bearglove
Tagline
“Make a Smellmitment”
Songs
None have been identified for this spot
Mood
Funny
Actors - Add
Terry Crews ... Actor/Actress, Isaiah Mustafa
Animals
Lions
Agency
Publicis ... Media Agency

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