Uber Eats Uber One Super Bowl 2023 TV Spot, 'One Hit For Uber One' Featuring Sean "Diddy" Combs

"Diddy don't do jingles," the Diddy's tough gatekeeper reminds the trio of Uber advertisers with an intense glare, not even for the Big Game. But the business types need a song for Super Bowl LVII, a real hit for Uber One. And upon hearing that his talents may be appreciated beyond a mere jingle, international superstar rapper Sean "Diddy" Combs views the idea much more charitably. In the studio, Diddy listens to some well-meaning remixes of Montell Jordan's "This is How We Do It," Donna Lewis's "I Love You Always Forever" and even Kelis's "Milkshake," all with accompanying Uber Eats-themed lyrics, when he finally hears "Uber One" in the style of everyone's favorite classic "What is Love." Not everyone is as excited as Diddy though, as the advertisers listen on in silent horror. Uber invites customers to sign up and save on their Uber and Uber Eats orders with a membership to Uber One.