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Frito Lay TV Spot, 'Tastes Like Victory' Featuring Troy Polamalu, Song by DJ Khaled

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Seated in the barber's chair, Troy Polamalu, with his distinctive mane, holds a bag of Cheetos. The barber inquires about what it feels like to win the Super Bowl, prompting Troy to grab a Cheeto while saying "It feels a little something like this" before tossing it into his mouth. As he crunches on the chip, orange confetti bursts forth and the song "All I Do Is Win" blares, sparking a spontaneous celebration by everyone present.

Published
January 11, 2024
Advertiser
Frito Lay
Advertiser Profiles
Facebook, Twitter, YouTube
Products
Lay's Classic, Doritos Nacho Cheese, Tostitos Scoops!, Cheetos Crunchy
Tagline
“Taste the Victory”
Songs
All I Do Is Win - DJ Khaled
Mood
Active
Actors - Add
Troy Polamalu ... Athlete, Patrick Faucette ... Barber
Agency
Frito Lay In-House ... Creative Agency

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