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AT&T 5G Helmet TV Spot, 'Leveling the Playing Field'

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In collaboration with Gallaudet University, AT&T presents the 5G Helmet. While a cover of "The Sound of Silence" sung by Amira Daugherty plays in the background, AT&T showcases the importance of communication between coach and player while on the field. Using augmented reality, coaches are able to select a play on the sideline and appear on the lens of a player's helmet. This helmet enables the Gallaudet University Bisons to get a touchdown and levels the playing field for Deaf and hard-of-hearing athletes.

Published
October 15, 2023
Advertiser
AT&T Wireless
Advertiser Profiles
Facebook, Twitter, YouTube
Tagline
“Connecting Changes Everything”
Songs
The Sound of Silence - Simon & Garfunkel
Mood
Active
Actors - Add
Gallaudet University Bisons ... Athlete

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