NBA TV Spot, 'Playoff Mode: It's a Thing' Featuring Nikola Jokic, Jayson Tatum, Shaquille O’Neal, Song by Wilson Pickett

Legendary basketball player Shaquille O'Neal welcomes us to the NBA Playoffs, while actor Chris Rock introduces us via voice to the "Thing" that is Playoff Mode. Players like Nikola Jokić, of the Denver Nuggets and the trio of Oklahoma City Thunder players, Shai Gilgeous-Alexander, Jalen Williams and Chet Holmgren declare that playing harder during the playoffs is "Not a thing!" Even Jayson Tatum has to try and deny that "Playoff Jayson" is a thing, but sports reporter Malika Andrews agrees wholeheartedly with Rock, it's definitely a thing. As Wilson Pickett's Land of 1000 Dances bops in the background, fans in the stands and at home all know deep down, that Playoff Mode, despite all the coy dismissal, IS a thing! The NBA invites you to experience Playoff Mode for yourself during this year's NBA Playoffs.