Target TV Spot, 'Back to School: All About Sharks'

Some kids know what they're all about, and for this back-to-school Target shopper he was into one thing and one thing only. Dinosaurs. As the boy walks through the aisles of the department store he reminds Mom and Dad of all the dino-based conversations he would initiate with them. Wherever, whenever. In the car, at the dinner table, it was dinos, dinos, dinos! But, he says, back-to-school is a great time to show off what you're into, and this year, we're over dinosaurs. Sharks are what it's all about now, the boy concludes with an air of managerial initiative. Target invites shoppers to find what it's all about for them this back-to-school shopping season.