Bank of America TV Spot, 'Erica: Virtual Financial Assistant: Life Questions'
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In the Bank of America TV spot titled “Erica: Virtual Financial Assistant: Life Questions,” a man enters his living room to discover his dog has shredded a pillow, leaving feathers and stuffing scattered everywhere. As he contemplates the recurring issue, he muses, “Why always the couch? Does he need to go to puppy school?” The commercial then transitions to highlight Erica, Bank of America’s virtual financial assistant, with the message: “When your questions about life turn into questions about money, there is Erica!” This ad introduces Erica as a helpful tool for customers facing everyday financial queries.
- Published
- March 04, 2024
- Advertiser
- Bank of America
- Products
- Bank of America Mobile Banking App
- Tagline
- “What Would You Like the Power To Do?”
- Songs
- None have been identified for this spot
- Mood
- Active
- Actors - Add
- None have been identified for this spot.
- Agency
- Hill Holliday ... Agency, Hill Holliday ... Creative Agency, Starcom ... Media Agency, TPN ... Digital Agency
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