Full Funnel Measurement for Optimized Results. Get the Guide>

NFL Super Bowl 2024 TV Spot, 'Character Playbook: Mental Health' Ft. Solomon Thomas, Saquon Barkley, Steve Young

National Airings
🔒
First Airing
🔒
Last Airing
🔒
Creatives
🔒
Recently Aired On
🔒
Est. Spend
🔒
TV Impressions
🔒
National Impressions
🔒
Local Impressions
🔒

There's a Better Way to Measure TV & Streaming Ad ROI

Screenshot of product dashboard
  • Real-Time Ad Measurement Across Linear and CTV
  • TV Ad Attribution & Benchmarking
  • Marketing Stack Integrations and Multi-Touch Attribution
  • Real-Time Video Ad Creative Assessment
Get a Demo Today

During Super Bowl LVIII, NFL players Solomon Thomas and Saquon Barkley read statements from children struggling with their mental health. Feelings of isolation, inferiority, hopelessness and fear are common, and while it may seem strange to hear the words come from two well-respected and talented players, it goes to highlight that these feelings can inhabit anyone, even people we don't expect. Former player Steve Young continues to say that anxiety affects nearly a third of teens today. Working with the NFL and its Character Playbook, more than two million students have found help with their struggles, but the organization would like to reach millions more. The NFL encourages students to get their school involved with the program at no cost, inviting them to check out its website for more information.

Published
February 11, 2024
Advertiser
NFL
Advertiser Profiles
Facebook, Twitter, YouTube, Pinterest
Tagline
“It Takes All Of Us”
Songs
None have been identified for this spot
Ad URL
http://www.characterplaybook.com
Mood
Emotional
Events & Venues
2024 Super Bowl LVIII
Actors - Add
Saquon Barkley ... Athlete, Solomon Thomas ... Athlete, Steve Young ... Athlete
Characters
Kids, Teens
Agency
72andSunny ... Media Agency

Have questions about this ad or our catalog? Check out our FAQ Page.

Screenshots
View All Screenshots