2024's Top Intent-Driving Ads Are Here. Download the Ranking>

BMW i3 Super Bowl 2015 TV Spot, 'Newfangled Idea' Ft. Today Show Hosts

National Airings
🔒
First Airing
🔒
Last Airing
🔒
Creatives
🔒
Recently Aired On
🔒
Est. Spend
🔒
TV Impressions
🔒
National Impressions
🔒
Local Impressions
🔒

There's a Better Way to Measure TV & Streaming Ad ROI

Screenshot of product dashboard
  • Real-Time Ad Measurement Across Linear and CTV
  • TV Ad Attribution & Benchmarking
  • Marketing Stack Integrations and Multi-Touch Attribution
  • Real-Time Video Ad Creative Assessment
Get a Demo Today

It took Bryant Gumbel and Katie Couric a quick minute to understand the Internet when it was first introduced 21 years ago. The BMW i3 is a car with nothing under the hood, made with wind and carbon fiber that leaves the former Today Show hosts once more confounded. Watch for this commercial during Super Bowl XLIX February 1st, 2015 on NBC.

Published
January 26, 2015
Advertiser
BMW
Advertiser Profiles
Facebook, Twitter, YouTube
Products
BMW i3
Tagline
“The Ultimate Driving Machine”
Songs
Electric Avenue - Eddy Grant
Ad URL
http://www.bmwusa.com
Mood
Funny
Hashtag
#HelloFuture
Events & Venues
2015 Super Bowl XLIX Feb 1, 2015 at University of Phoenix Stadium
Actors - Add
Bryant Gumbel ... TV Personality, Katie Couric ... TV Personality, Rebecca Blumhagen ... Bike messenger
Agency
kbs+p ... Creative Agency, Universal McCann (UM) ... Media Agency, F&B ... Production Company

Have questions about this ad or our catalog? Check out our FAQ Page.

Screenshots
View All Screenshots