5 Action Plans to Optimize Video Ad Outcomes Across the Funnel. Get the Guide>

Mountain Dew TV Spot, 'Paintball' Featuring Dale Earnhardt, Jr.

National Airings
🔒
First Airing
🔒
Last Airing
🔒
Creatives
🔒
Recently Aired On
🔒
Est. Spend
🔒
TV Impressions
🔒
National Impressions
🔒
Local Impressions
🔒

There's a Better Way to Measure TV & Streaming Ad ROI

Screenshot of product dashboard
  • Real-Time Ad Measurement Across Linear and CTV
  • TV Ad Attribution & Benchmarking
  • Marketing Stack Integrations and Multi-Touch Attribution
  • Real-Time Video Ad Creative Assessment
Get a Demo Today

A group of guys are in the middle of the woods, dressed in army green and geared with protective helmets for an intense paintball match. As they go about shooting each other with bright green paint, they decide to summon Dale Earnhardt, Jr. to join them. The "Dale call" works its magic, delivering the sound of a revving engine. Once the professional race car driver reaches the group, they're ready to give it all they've got...without hesitating at one point to shoot the words "Do the Dew" on Dale's back.

Published
May 03, 2015
Advertiser
Mountain Dew
Advertiser Profiles
Facebook, Twitter, YouTube
Products
Mountain Dew
Tagline
“Do the Dew”
Songs
None have been identified for this spot
Mood
Active
Actors - Add
Dale Earnhardt Jr. ... Athlete, Bo Keister ... Guy using Dale Call

Have questions about this ad or our catalog? Check out our FAQ Page.

Screenshots
View All Screenshots