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Southwest Airlines TV Spot, 'Transfarency Defined'

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TransFAREncy, pronounced as trans-fair-uhn-see, is a philosophy created by Southwest Airlines defined as their goal to treat customers honestly and fairly and keep low fares actually low. They are so proud of this new word that actress Rashida Jones, the voice-over in this ad, wonders if anyone's got an in with any of those Merriam Webster Dictionary people.

Published
October 11, 2015
Advertiser
Southwest Airlines
Advertiser Profiles
Facebook, Twitter, YouTube, Pinterest
Songs
None have been identified for this spot
Ad URL
http://www.southwest.com
Mood
Funny
Actors - Add
Rashida Jones ... Voice Over
Agency
GSD&M ... Agency, Spark Foundry ... Media Agency

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