Full Funnel Measurement for Optimized Results. Get the Guide>

Dodge TV Spot, 'Star Wars: The Force Awakens - The Force Gathers'

National Airings
🔒
First Airing
🔒
Last Airing
🔒
Creatives
🔒
Recently Aired On
🔒
Est. Spend
🔒
TV Impressions
🔒
National Impressions
🔒
Local Impressions
🔒

There's a Better Way to Measure TV & Streaming Ad ROI

Screenshot of product dashboard
  • Real-Time Ad Measurement Across Linear and CTV
  • TV Ad Attribution & Benchmarking
  • Marketing Stack Integrations and Multi-Touch Attribution
  • Real-Time Video Ad Creative Assessment
Get a Demo Today

"The Imperial March" from the film "The Empire Strikes Back" plays as a black Dodge Viper makes its way down the center of a deserted urban street followed by a massive procession of white Dodge Challengers, Chargers and Durangos (all resembling Stormtroopers from the Star Wars franchise). As the cavalcade passes through the city, it draws the attention of onlookers including a man who just bought coffee from a cafe stand named Java da Hutt as well as a man and his dog dressed up to look like Han Solo and Chewbacca, respectfully. Finally, the cars all pull up in front of a movie theater showing "Star Wars: Episode VII - The Force Awakens." As two valets standing in front of the theater look out at the ocean of Dodge cars, one says to the other that they're going to need more help. The Year End Blockbuster Sales Event offers deals on Dodge's full line of vehicles. "Star Wars: Episode VII - The Force Awakens," in theaters Dec. 18, 2015, is rated PG-13.

Published
December 05, 2015
Advertiser
Dodge
Advertiser Profiles
Facebook, Twitter, YouTube
Products
Dodge Challenger, Dodge Charger, Dodge Durango, Dodge Viper, Lucasfilm Star Wars: Episode VII: The Force Awakens
Promotions
The Year End Blockbuster Sales Event
Tagline
“Join the Dodge Side”
Songs
The Throne Room/End Title - John Williams
Mood
Active
Movies
Star Wars: The Force Awakens
Actors - Add
Branden Smith ... Man with dog, Cornell Adams ... Speaking Valet Attendent
Agency
Doner ... Agency, SapientNitro ... Digital Agency, Starcom ... Media Agency

Have questions about this ad or our catalog? Check out our FAQ Page.

Screenshots
View All Screenshots