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Samsung TV Spot, 'It's Not a Phone, It's a Galaxy: Dual-Edge Display'
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This peppy commercial highlights the dual-edge displays of the Samsung Galaxy S6 Edge and Edge+ by tracing the journey of a tiny green caterpillar that transforms into a vibrant butterfly. The little insect travels along the screens of Samsung smartphones, transitioning from device to device at the point where the screens seamlessly overlap. By the time the butterfly comes to a rest, it has become difficult to discern between the immersive displays and real life.
- Published
- September 20, 2015
- Advertiser
- Samsung Mobile
- Tagline
- “It's Not a Phone, It's a Galaxy”
- Mood
- Active
- Actors - Add
- None have been identified for this spot.
- Animals
- Butterflies, Caterpillars
- Agency
- R/GA ... Digital Agency, Starcom ... Agency, Starcom ... Media Agency, MWWPR ... Creative Agency
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