Full Funnel Measurement for Optimized Results. Get the Guide>

Old Spice TV Spot, 'Lid' Featuring Terry Crews

National Airings
🔒
First Airing
🔒
Last Airing
🔒
Creatives
🔒
Recently Aired On
🔒
Est. Spend
🔒
TV Impressions
🔒
National Impressions
🔒
Local Impressions
🔒

There's a Better Way to Measure TV & Streaming Ad ROI

Screenshot of product dashboard
  • Real-Time Ad Measurement Across Linear and CTV
  • TV Ad Attribution & Benchmarking
  • Marketing Stack Integrations and Multi-Touch Attribution
  • Real-Time Video Ad Creative Assessment
Get a Demo Today

Former NFL football player and Old Spice favorite Terry Crews and Isaiah Mustafa are fighting over Bearglove again. Terry Crews holds a bottle of Old Spice and yells, "Old Spice Bearglove is the BESSST!" and his legs turn into rockets and he blasts off. As he spells "COOL" out in fire, Crews flies right into Isaiah Mustafa's trap under a silver lid. Oops, blame it on his swagger.

Published
September 20, 2015
Advertiser
Old Spice
Advertiser Profiles
Facebook, Twitter, YouTube
Products
Old Spice Swagger Body Wash, Old Spice Bearglove
Tagline
“Make a Smellmitment”
Songs
None have been identified for this spot
Mood
Funny
Actors - Add
Isaiah Mustafa ... Actor/Actress, Terry Crews ... Actor/Actress
Agency
Wieden+Kennedy ... Creative Agency, Publicis ... Media Agency

Have questions about this ad or our catalog? Check out our FAQ Page.

Screenshots
View All Screenshots