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Toyota Prius Super Bowl 2016 TV Spot, 'Heck on Wheels'
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Toyota promotes the Prius for the first time since 2005 in this Super Bowl 50 commercial. Todd is an average cat-loving guy who works a 9-5 job for "the man." As Todd pulls out of his driveway in a red 2016 Prius, he begins singing a rock-and-roll-style song about his hybrid being "heck on wheels." His Prius uses a brake assistance feature to stop for ducks crossing without spilling his chai latte. In true style of the Big Game, Todd is welcomed at work with a dance number involving smoke and sparks.
- Published
- February 04, 2016
- Advertiser
- Toyota
- Products
- 2016 Toyota Prius
- Tagline
- “Let's Go Places”
- Songs
- None have been identified for this spot
- Music
- The song was created for this commercial
- Mood
- Funny
- Hashtag
- #GoPriusGo
- Events & Venues
- 2016 Super Bowl 50 Feb 7, 2016 at Levi's Stadium
- Actors - Add
- Joyce A. Hopson ... Dancer lady in brown pants, Elle Alexander ... lady in pink jacket at gas station, Jason Rogel ... Pyro Guitar guy, Steve Bethers ... Truck Driver
- Agency
- Saatchi & Saatchi ... Agency, Saatchi & Saatchi ... Media Agency
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