5 Action Plans to Optimize Video Ad Outcomes Across the Funnel. Get the Guide>

Blue Buffalo Healthy Gourmet TV Spot, 'Blue vs. Friskies'

National Airings
🔒
First Airing
🔒
Last Airing
🔒
Creatives
🔒
Recently Aired On
🔒
Est. Spend
🔒
TV Impressions
🔒
National Impressions
🔒
Local Impressions
🔒

There's a Better Way to Measure TV & Streaming Ad ROI

Screenshot of product dashboard
  • Real-Time Ad Measurement Across Linear and CTV
  • TV Ad Attribution & Benchmarking
  • Marketing Stack Integrations and Multi-Touch Attribution
  • Real-Time Video Ad Creative Assessment
Get a Demo Today

Several Friskies users participate in a focus group comparing two anonymous cat food ingredient lists. All of the participants choose "Brand R" for the meat-based ingredients, and are curious about "Brand S" and its meat by-products. The women are shocked to find out Friskies is behind "Brand S," and they agree to try Blue Buffalo Healthy Gourmet canned cat food.

Published
May 11, 2016
Advertiser
Blue Buffalo
Advertiser Profiles
Facebook, Twitter, YouTube
Products
Friskies Classic Pate Poultry Platter Canned Cat Food, Blue Buffalo Healthy Gourmet Pate Turkey & Chicken
Tagline
“Compare Your Brand to Blue”
Songs
None have been identified for this spot
Ad URL
http://www.bluecatcans.com
Mood
Active
Actors - Add
None have been identified for this spot.
Agency
Horizon Media, Inc. ... Media Agency

Have questions about this ad or our catalog? Check out our FAQ Page.

Screenshots
View All Screenshots