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General Electric TV Spot, 'Sarah: Building Amazing Things'

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Sarah feeds her husband a slice of humble pie after he casually suggests that she downplay her position as a jet engine builder at General Electric when talking to friends. Confused by his advice that she play up the digital aspects of her job, Sarah further emasculates her husband by making it clear that she builds world-changing machines with her two hands, and that his intentions of chopping wood are pointless since they don't even have a fireplace.

Published
August 17, 2016
Advertiser
GE Aerospace
Advertiser Profiles
Facebook, Twitter, YouTube
Tagline
“The Industrial Company. That's Also a Digital Company.”
Songs
None have been identified for this spot
Mood
Funny
Actors - Add
Elizabeth Alderfer ... Sarah, Michael Cuomo ... guy in the blue shirt
Agency
BBDO ... Agency, OMD ... Media Agency

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