7 strategies brands use to prove video ROI. Get the Outcomes Playbook>

Carl's Jr. Queso Crunch Combo TV Spot, 'Kay So' Featuring Alix Earle, Paris Hilton

National Airings
πŸ”’
First Airing
πŸ”’
Last Airing
πŸ”’
Creatives
πŸ”’
Recently Aired On
πŸ”’
Est. Spend
πŸ”’
TV Impressions
πŸ”’
National Impressions
πŸ”’
Local Impressions
πŸ”’

There's a Better Way to Measure TV & Streaming Ad ROI

Screenshot of product dashboard
  • Real-Time Ad Measurement Across Linear and CTV
  • TV Ad Attribution & Benchmarking
  • Marketing Stack Integrations and Multi-Touch Attribution
  • Real-Time Video Ad Creative Assessment
Get a Demo Today

Alix Earle is out partying with her friends when she complains of being hungry. Her friend replies with a dismissive "Kay, so?" Kay so? Queso! Alix thinks and rushes off to Carl's Jr. to describe her perfect burger to the attendant at the window. She wants a burger with melty queso cheese, crunchy tortilla strips and once in hand, she can't help but take a big bite out of the savory meal. As she does, Paris Hilton, known for her own burger-biting commercial back in the day, says her trademarked line "so that's hot" from the comfort of her car. Carl's Jr. invites you to taste the Alix Earle Queso Crunch Combo for $9.99 today.

Published
July 15, 2025
Advertiser
Carl's Jr.
Advertiser Profiles
Facebook, Twitter, YouTube, Pinterest
Products
Carl's Jr. Fries, Carl's Jr. Queso Crunch Burger, Carl's Jr. Frozen Lemonade
Promotions
Alix Earle Queso Crunch Combo for $9.99
Songs
None have been identified for this spot
Mood
Active
Actors - Add
Alix Earle ... TV Personality, Paris Hilton

Have questions about this ad or our catalog? Check out our FAQ Page.

Screenshots
View All Screenshots
More Carl's Jr. Commercials
Related Commercials
Related Products