Dove Super Bowl 2025 Pre-Release, 'Keep Her Confident: These Legs' Song by H.E.R.

During Super Bowl LIX, Dove shows a 3-year-old girl running down the sidewalk valiantly as she laughs and enjoys the sense of freedom and confidence her unstoppable legs bring her. The music begins to fade into a somber tone, and Dove says her feelings about her legs may change as she grows older. Her legs, once a symbol of freedom, may feel unbearable at age 14. Dove claims that "1 in 2 girls who quit sports are criticized for their body type." With this unfortunate statement, Dove calls to change how we talk to the girls and women in our lives to help keep that confident spirit alive and nurture the unstoppable girl inside.