IBM TV Spot, 'Big Gains'

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A gym-goer lifts a kettlebell and chugs a protein shake, instantly sprouting a massive right bicep. He flexes his giant arm in the mirror, highlighting his disproportionately tiny left arm and legs. "Only getting isolated results?" IBM asks as the man wildly tilts a barbell on the bench press. The technology company claims that "big gains come from AI that works across your data and applications". IBM encourages you to build balanced systems with its AI built for business.

Published
April 11, 2025
Advertiser
IBM
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Products
IBM watsonx
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Mood
Active
Actors - Add
Chris Fries ... Voice Over
Animals
Dogs
Agency
Mindshare ... Media Agency, Ogilvy ... Agency, Ogilvy ... Creative Agency, Havas Worldwide ... Digital Agency

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