Lumber Liquidators TV Spot, 'The Way the Sun Strikes: $2.99'

Lumber Liquidators asks what it is about the way the sun hits a hardwood floor that makes a regularly dignified dog want to lay down against it. The company says it must be the way the light illuminates the grain of the wood while the dog groans and readjusts himself to better bask in the sunlight. For a limited time, the flooring retailer is offering solid hardwood starting at $2.99.