Macy's TV Spot, 'Believe in the Wonder of Giving: Signature Scent'
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- TV Impressions
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- National Impressions
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- Local Impressions
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A woman stops by the Macy's fragrance department and picks out a new perfume. Later, she tries to sneak up on her husband with a big handful of snow, but he already knows she's there. Even with his back turned and headphones on, he knows as soon as she comes home. It is later revealed that he is blind and can tell where his wife is by her signature scent. When she runs out of her perfume, he enlists the help of a Macy's employee to buy her a fresh bottle, recognizing the smell instantly.
- Published
- November 11, 2018
- Advertiser
- Macy's
- Tagline
- “The Gift Destination”
- Songs
- None have been identified for this spot
- Mood
- Emotional
- Events & Venues
- Holidays
- Actors - Add
- None have been identified for this spot.
- Agency
- BBDO ... Agency, Digitas ... Media Agency, CarlByrd&Co ... Creative Agency
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