State Farm Super Bowl 2026 TV Spot, 'Stop Livin' on a Prayer' Featuring Danny McBride, Keegan-Michael Key, Hailee Steinfeld, Jon Bon Jovi

Hailee Steinfeld makes the mistake of thinking the fictional Halfway There Insurance is "just like State Farm" in the latter company's 2026 Big Game spot. "Agents" Danny McBride and Keegan-Michael Key are quick to correct her in song, explaining that their coverage "leaves out a lot" to the tune of Bon Jovi's "Livin' on a Prayer." Their presentation escalates into a full '80s rock production with fireworks, keytars and an appearance from the pop group KATSEYE. Exasperated, Steinfeld mutters that she should have gone with State Farm after all. But she need not worry: the genuine article, rock legend Jon Bon Jovi himself, rolls up in a red convertible with Jake from State Farm in tow and offers Steinfeld an escape from the atonal duo, who turn out to be "not like State Farm" at all.