SAP Experience Management TV Spot, 'The Future of Business Has Feelings' Featuring Clive Owen

Clive Owen asks viewers how they are feeling on a scale from one to five. However, he acknowledges that when it comes to feelings, people actually feel closer to five million. Whether it's airline seat 36-B anger, apprehension, regret, extreme happiness or whatever the opposite of empathy is, Clive says it's important for businesses to understand what their customers are feeling and then do something about it. That's why SAP Experience Management aims to help businesses change their whole experience to turn customers into fanatics, products into obsessions and brands into movements.