5 Action Plans to Optimize Video Ad Outcomes Across the Funnel. Get the Guide>

Honda TV Spot, 'Project Courage: Shogo' [T1]

National Airings
🔒
First Airing
🔒
Last Airing
🔒
Creatives
🔒
Recently Aired On
🔒
Est. Spend
🔒
TV Impressions
🔒
National Impressions
🔒
Local Impressions
🔒

There's a Better Way to Measure TV & Streaming Ad ROI

Screenshot of product dashboard
  • Real-Time Ad Measurement Across Linear and CTV
  • TV Ad Attribution & Benchmarking
  • Marketing Stack Integrations and Multi-Touch Attribution
  • Real-Time Video Ad Creative Assessment
Get a Demo Today

In order to bring more joy to the lives of kids staying in hospitals, Honda created Project Courage and a small electric, motorized vehicle named Shogo. The automaker knows that a child receiving a diagnosis can be frightening for the patient and all of their loved ones. To bring more fun into the hospital, Shogo allows children of all ages to drive themselves to appointments around the hospital. Now children can ride in style, instead of having to be transported in a wheelchair. Honda reminds families and their children that the automaker is with them.

Published
January 01, 2022
Advertiser
Honda
Advertiser Profiles
Facebook, Twitter, YouTube, Pinterest
Tagline
“The Power of Dreams”
Songs
None have been identified for this spot
Ad URL
http://www.honda.us/projectcourage
Mood
Active
Actors - Add
None have been identified for this spot.
Characters
Kids
Animals
Bears
Agency
RPA ... Media Agency

Have questions about this ad or our catalog? Check out our FAQ Page.

Screenshots
View All Screenshots