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Truth TV Spot, 'Worth More: Struggling Communities' Featuring Jon Pardi

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Truth announces that the majority of smokers are from lower-income communities. Tobacco companies target young adults who are described as less educated with nothing to look forward to, but musician Jon Pardi encourages them not to let a company determine how they see themselves. According to Imagine Dragons singer, Dan Reynolds, purposely looking for people who are in a tough spot is as low as it gets. Truth declares that hardworking communities deserve a future free form big tobacco.

Published
January 28, 2018
Advertiser
Truth
Advertiser Profiles
Facebook, Twitter, YouTube
Tagline
“Finish It”
Songs
None have been identified for this spot
Ad URL
http://www.thetruth.com
Mood
Active
Actors - Add
Dan Reynolds , Imagine Dragons , Jon Pardi
Agency
72andSunny ... Creative Agency, MediaCom ... Media Agency

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