Coca-Cola Super Bowl 2018 TV Spot, 'The Wonder of Us'

In its Super Bowl LII commercial, Coca-Cola celebrates the uniqueness of all 7 billion people on the planet, stating that it has a drink for every single one of them. Whether that person is a traveling balloon vendor, a paraplegic athlete or a cowboy gazing up at the starry night sky, the soda maker says there are countless ways to enjoy yours by all walks of life. Foregoing sameness and instead reveling in the idiosyncrasies that make them individuals, everybody grabs a Coke before embarking on their own adventures.