Cinnamon Toast Crunch TV Spot, 'Filter'

On the front steps, three squares of Cinnamon Toast Crunch are having a blast playing with the picture filters on their phone. They try out cat ears and human faces, which cracks them up so much that one drops and breaks the phone. When one of the cereal squares gets a taste of the cinnamon sugar on his side, he gets a craving that results in him devouring his friends.