5 Action Plans to Optimize Video Ad Outcomes Across the Funnel. Get the Guide>

Lacoste USA TV Spot, 'The New Crocodile' Featuring Novak Djokovic

National Airings
🔒
First Airing
🔒
Last Airing
🔒
Creatives
🔒
Recently Aired On
🔒
Est. Spend
🔒
TV Impressions
🔒
National Impressions
🔒
Local Impressions
🔒

There's a Better Way to Measure TV & Streaming Ad ROI

Screenshot of product dashboard
  • Real-Time Ad Measurement Across Linear and CTV
  • TV Ad Attribution & Benchmarking
  • Marketing Stack Integrations and Multi-Touch Attribution
  • Real-Time Video Ad Creative Assessment
Get a Demo Today

The "New Crocodile," Novak Djokovic, shares the history of Lacoste. In 1933, French tennis player René Lacoste revolutionized tennis wear when he invented the Lacoste polo shirt. The company is still producing the shirt to this day, and Djokovic is proud to be its new spokesperson.

Published
May 28, 2017
Advertiser
Lacoste USA
Advertiser Profiles
Facebook, Twitter, YouTube, Pinterest
Tagline
“Life Is a Beautiful Sport”
Songs
None have been identified for this spot
Mood
Active
Actors - Add
Novak Djokovic ... Athlete
Agency
Pedone ... Agency

Have questions about this ad or our catalog? Check out our FAQ Page.

Screenshots
View All Screenshots