Volkswagen Super Bowl Commercials
We don't make the ads - We measure them
Shifting into high gear for Super Bowl LX, Volkswagen is returning to the Big Game after sitting out last year. This returning advertiser is tapping into 1990s nostalgia by reimagining its iconic "Drivers Wanted" campaign for a new generation. The 30-second spot, titled "The Great Invitation," is set to air during the third quarter and focuses on themes of individuality and curiosity. Produced by agency Johannes Leonardo and directed by Leigh Powis, the ad features a range of current U.S. models.
![Teaser: Arrival [T1] thumbnail](https://images-cdn.ispot.tv/ad/59qb/default.jpg)
![Teaser: Surfers [T1] thumbnail](https://images-cdn.ispot.tv/ad/6YwF/default.jpg)
![Car Meet-Up [T1] thumbnail](https://images-cdn.ispot.tv/ad/6YQP/default.jpg)
![An American Love Story [T1] thumbnail](https://images-cdn.ispot.tv/ad/6wz0/default.jpg)
![Extended: The Great Invitation: Drivers Wanted [T1] thumbnail](https://images-cdn.ispot.tv/ad/gnaK/default.jpg)
