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What Brands Need to Know About the Viewer Impact of Political Advertising
What Brands Need to Know About the Viewer Impact of Political Advertising
Creative Outcomes | Flying High on Empathy: Behind American Airlines’ ‘Let’s Go Further Together’
Creative Outcomes | Flying High on Empathy: Behind American Airlines’ ‘Let’s Go Further Together’
Creative Outcomes | Nostalgia Meets Future: The Origins of Toys R Us
Creative Outcomes | Nostalgia Meets Future: The Origins of Toys R Us
Creative Outcomes | From Curiosity to Intent: A Closer Look at “Wolf Out!” by Great Wolf Lodge
Creative Outcomes | From Curiosity to Intent: A Closer Look at “Wolf Out!” by Great Wolf Lodge
Creative Outcomes | Connecting Over a Cold One: The Success of ‘Forgotten Beers’ by Heineken
Creative Outcomes | Connecting Over a Cold One: The Success of ‘Forgotten Beers’ by Heineken
Creative Outcomes | Behind Viewer Enthusiasm for “Motorcycle Gang” from Twix
Creative Outcomes | Behind Viewer Enthusiasm for “Motorcycle Gang” from Twix
Optimizing Cross-Platform Ad Campaigns Across Creative, Audience and Outcomes
Optimizing Cross-Platform Ad Campaigns Across Creative, Audience and Outcomes
The Case for Precision in Sports Media Measurement
The Case for Precision in Sports Media Measurement
iSpot’s Blueprint for Cross-Platform Ad Effectiveness with Sean Muller, CEO & Founder
iSpot’s Blueprint for Cross-Platform Ad Effectiveness with Sean Muller, CEO & Founder
iSpot + Comcast’s AudienceXpress Announce New Data Collaborations Focused on Innovation
iSpot + Comcast’s AudienceXpress Announce New Data Collaborations Focused on Innovation
Hellmann’s Super Bowl Spot is the Cat’s “Meow”
Hellmann’s Super Bowl Spot is the Cat’s “Meow”
Party in the Back: Kawasaki Scores With Playful Super Bowl Debut
Party in the Back: Kawasaki Scores With Playful Super Bowl Debut