Abbott TV Spot, 'We Define Our Finish Lines Differently' Featuring Yalemzerf Yehualaw, Eliud Kipchoge

Abbott inspires people to see what good health and consistent effort can help achieve by showing the training process of marathon runners Yalemzerf Yehualaw and Eliud Kipchoge. The Kenyan world record holder strengthens his core with crunches while the young Ethiopian winner warms up her muscles with a deep stretch before both build their endurance alongside other long distance runners. This hard work pays off as a split frame shows both runners crossing the finish line, Yehualaw on the left at the TCS New York City Marathon and Kipchoge on the right at the BMW Berlin Marathon.