Michelob ULTRA Super Bowl 2024 TV Spot, 'Superior Beach' Featuring Lionel Messi, Jason Sudeikis, Dan Marino, Song by The Drifters
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Amidst a serene beach setting, Lionel Messi and his friends gather at a bustling bar, each craving a refreshing Michelob ULTRA. However, a momentary setback occurs as the keg unexpectedly malfunctions while pouring Messi's drink, prompting a brief delay. Undeterred, Messi patiently awaits his beverage of choice, while a stray soccer ball triggers an impromptu game that captures the attention of beachgoers, including Jason Sudeikis, who says that he and "Leo" go way back. The game gains momentum as Lionel launches the ball out to a boat on the water, where football legend Dan Marino happens to be. Dan promptly throws the ball back to Messi, and the footballer continues to effortlessly maneuver past defenders. Finally, as Messi's long-awaited beer is ready, the game concludes, wrapping up a memorable day at the beach.
- Published
- February 01, 2024
- Advertiser
- Michelob
- Products
- Michelob ULTRA
- Tagline
- “Superior Light Beer”
- Mood
- Active
- Events & Venues
- 2024 Super Bowl LVIII
- Actors - Add
- Dan Marino ... Athlete, Jason Sudeikis ... Actor/Actress, Lionel Messi ... Athlete
- Agency
- Wieden+Kennedy ... Media Agency
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