Google Play Music TV Spot, 'Quincy Jones & Son' Song by Kendrick Lamar

Producer QD3, plays his "West Coast Rap Renaissance" playlist on Google Play Music for his father, legendary music producer Quincy Jones. While Kendrick Lamar's "Alright" plays in the background, he asks him what he thinks about the artist. The elder Jones recalls an interview he once did with Lamar, referring to the young rapper as "the most grounded, young, real person" he's met in a long time. Both compare Lamar to early West Coast rappers, like Tupac and Ice Cube, whose legacies continue to pave the way for current and future generations.