Pirelli TV Spot, 'Your Road'

As a man gets into an elevator full of other men staring at their phones, he pulls out a book. Somewhere else in the night, a woman in a fancy gown guilty enjoys a cheap sandwich from a food stand. Another lady leaves a party and tosses her gold heels aside to put on a pair of bright yellow flats to drive in. Pirelli encourages the unique and maybe odd people out there to "keep following your road."