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Budweiser TV Spot, 'Rise' Song by Andra Day

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Budweiser salutes Jackie Robinson who overcame great odds and opposition to break the color barrier in Major League Baseball. Robinson’s famous number 42 is emblazoned on a baseball being stitched together by hand that brings black and white together through a common bond of the game. Budweiser says this one is for Jackie who rose up in a way that resonates profoundly even today.

Published
April 02, 2019
Advertiser
Budweiser
Advertiser Profiles
Facebook, Twitter, YouTube
Promotions
42 cents donated to the Jackie Robinson Foundation for every bottle sold during 2019 MLB season
Tagline
“This Bud's for You, Jackie.”
Songs
Rise Up - Andra Day
Ad URL
http://www.MLB.com
Mood
Emotional
Actors - Add
Jackie Robinson
Production
Alessandro Scafuro ... Producer, Carolina Bradilli ... Producer, Douglas Costa ... Producer, Edu Menin ... Producer, Juliana Rabecchi ... Producer, Perle Roland ... Producer, Roberto Scafuro ... Producer
Agency
Dentsu Aegis ... Creative Agency, Taking Over ... Production Company, Draftline ... Media Agency

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