Apple iPad Air TV Spot, 'Election' Song by Sparks

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Schoolmates Emma and Max are locked in an intense battle for the position of this year's class president. They use their Apple iPad Air to design eye-catching posters to kick off their campaign. Emma raises the stakes and outfits her friends in customized T-shirts, and Max is forced to adjust his plan. With a swipe of his Apple Pencil, he quickly switches from play to business on his device and regains the confidence of his constituents. When it's time to announce the winner, the results take an unexpected turn. The next president is Sonia, who celebrates her victory by projecting her name across the auditorium using her iPad Air.