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Cheez-It TV Spot, 'It's Not Just About Cheese'

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A Cheez-It scientist begins describing the perfect crunch of the Cheez-It but keeps getting interrupted by his cheese wheel friend, who insists the only word needed to describe Cheez-Its is "cheese." When the scientist attempts to silence the cheese wheel by putting his hand over what he believes is the wheel's mouth, the wheel keeps talking, mocking the scientist for believing that a wheel of cheese could even have a mouth. Good point.

Published
September 10, 2018
Advertiser
Cheez-It
Advertiser Profiles
Facebook, Twitter, YouTube
Products
Cheez-It Original
Tagline
“Cheesy Crunchy Satisfaction”
Songs
None have been identified for this spot
Mood
Funny
Actors - Add
None have been identified for this spot.
Agency
Leo Burnett ... Creative Agency, Starcom ... Media Agency

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