Pringles Super Bowl Commercials
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Securing a 30-second spot scheduled to air during the third quarter, Pringles is officially heading back to the Big Game for its ninth consecutive year. This 2026 campaign will be the first developed with the brand's new agency of record, BBDO New York. The commercial is set to lean into the brand’s fresh creative direction, “Once You Pop, The Pop Don’t Stop,” signaling a high-energy approach for the snack giant.
