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Reese's Super Bowl Commercials
We don't make the ads - We measure them
Reese's return to the Super Bowl after last year's Caramel Big Cup ad became a viral sensation, earning critical acclaim and topping consumer rankings. Building on that momentum, this year’s 30-second spot—crafted by Erich & Kallman—promises to take things up a notch. Featuring Reese's signature wit and a few surprises, the ad is set to highlight the brand’s timeless peanut butter and chocolate combo with an indulgent twist.