Uber Eats

Uber Eats Super Bowl Commercials

We don't make the ads - We measure them

Uber Eats is back for its fifth consecutive Super Bowl appearance with a star-studded, 60-second spot airing in the second quarter. Created in partnership with Special Group U.S., the "A Century of Cravings" campaign features Matthew McConaughey humorously exploring a conspiracy theory that football was invented just to make fans hungry. The celebrity-packed ad also includes appearances by Martha Stewart, Charli XCX, Kevin Bacon, Greta Gerwig, and Sean Evans. Driven by the tagline "When Football Makes You Hungry, Order Uber Eats," the commercial builds on the brand's tradition of using high-profile stars to celebrate the connection between the game and food.


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