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From Programmatic to Performance: Julie Van Ullen’s Industry Lens
From Programmatic to Performance: Julie Van Ullen’s Industry Lens
With digital ad spend set to outstrip TV, is your ad budget working hard enough?
With digital ad spend set to outstrip TV, is your ad budget working hard enough?
iSpot’s Julie Van Ullen Breaks Down Outcomes in the Market: “There are a lot of point solutions that market themselves as outcome-based companies that are really just a signal.”
iSpot’s Julie Van Ullen Breaks Down Outcomes in the Market: “There are a lot of point solutions that market themselves as outcome-based companies that are really just a signal.”
iSpot’s Sean Muller Breaks Down Outcomes: “There’s a Big Difference Between Signals and Measurement”
iSpot’s Sean Muller Breaks Down Outcomes: “There’s a Big Difference Between Signals and Measurement”
Reimagining Fitness with Heated Rivalry Star Hudson Williams
Reimagining Fitness with Heated Rivalry Star Hudson Williams
Putting the Ad Intelligence in AI: Takeaways From TV Disrupt 2026
Putting the Ad Intelligence in AI: Takeaways From TV Disrupt 2026
Beyond the Workshop: Bosch’s Latest Creative Strategy
Beyond the Workshop: Bosch’s Latest Creative Strategy
Why Your Measurement Stack is Making You Less Confident (And How to Fix It)
Why Your Measurement Stack is Making You Less Confident (And How to Fix It)
The Power of Outcome Guarantees for Advertisers
The Power of Outcome Guarantees for Advertisers
Craig Ziegler on iSpot’s Approach to AI and Unification
Craig Ziegler on iSpot’s Approach to AI and Unification
From Measurement to Optimization: How Roku and iSpot Are Making Outcomes Actionable in Streaming
From Measurement to Optimization: How Roku and iSpot Are Making Outcomes Actionable in Streaming
6 Questions Your CMO Will Ask in 2026—And How to Be Ready
6 Questions Your CMO Will Ask in 2026—And How to Be Ready