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Which Candy Brands Scared Up TV Ad Impressions Before Halloween?
Which Candy Brands Scared Up TV Ad Impressions Before Halloween?
What “Tricks” Make Candy TV Ads a Treat for Halloween?
What “Tricks” Make Candy TV Ads a Treat for Halloween?
6 Pitfalls of Untested TV Ads
6 Pitfalls of Untested TV Ads
A Winning Game Plan to Refine TV Viewing Data During Football Season
A Winning Game Plan to Refine TV Viewing Data During Football Season
An Early Look at This Year’s Super Bowl Ad Playbook
An Early Look at This Year’s Super Bowl Ad Playbook
Building “Room to Dream”: Rocket Mortgage and Jahmyr Gibbs Take the Field
Building “Room to Dream”: Rocket Mortgage and Jahmyr Gibbs Take the Field
From Measurement to Optimization: How Roku and iSpot Are Making Outcomes Actionable in Streaming
From Measurement to Optimization: How Roku and iSpot Are Making Outcomes Actionable in Streaming
A Footlong Leap Forward: Subway Resurrects the Sub Club
A Footlong Leap Forward: Subway Resurrects the Sub Club
Proof That Nostalgia Still Sleighs: Capital One’s New Holiday Campaign
Proof That Nostalgia Still Sleighs: Capital One’s New Holiday Campaign
When Touchdowns Start Sounding Delicious: Inside Uber Eats’ New NFL Ads
When Touchdowns Start Sounding Delicious: Inside Uber Eats’ New NFL Ads
6 Questions Your CMO Will Ask in 2026—And How to Be Ready
6 Questions Your CMO Will Ask in 2026—And How to Be Ready
The Flannel Effect: L.L. Bean Channels Cozy Moments for Holiday Gold
The Flannel Effect: L.L. Bean Channels Cozy Moments for Holiday Gold