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Gamut Selects iSpot for Always-On Measurement of Premium Local OTT
Gamut Selects iSpot for Always-On Measurement of Premium Local OTT
How TV Advertisers Can Get Smart About Cord Cutters
How TV Advertisers Can Get Smart About Cord Cutters
Accelerating Measurement for Audience-Based Advertising with OpenAP
Accelerating Measurement for Audience-Based Advertising with OpenAP
Linear TV Attribution is Now Reality
Linear TV Attribution is Now Reality
Which Brands Scored Attention During the NFL Playoffs?
Which Brands Scored Attention During the NFL Playoffs?
Unify Your OTT Strategy
Unify Your OTT Strategy
Do Shorter Ads Keep Attention? Factors Driving Tune Out
Do Shorter Ads Keep Attention? Factors Driving Tune Out
Bud Light, Pepsi, Google Won Viewers’ Attention at the World Cup
Bud Light, Pepsi, Google Won Viewers’ Attention at the World Cup
Attention Analytics 101
Attention Analytics 101
Outcomes in Action: Stop Guessing and Start Proving Your TV and Video Ad ROI
Outcomes in Action: Stop Guessing and Start Proving Your TV and Video Ad ROI
Burger King “Rules” Above-Norm Results
Burger King “Rules” Above-Norm Results
New iSpot and Swoop Partnership Brings Greater Precision to Pharma Advertising
New iSpot and Swoop Partnership Brings Greater Precision to Pharma Advertising