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Viant Advances TV Ad Offerings with iSpot Unified Measurement
Viant Advances TV Ad Offerings with iSpot Unified Measurement
Ask the iSpot Expert: Person-Level TV Ad Measurement
Ask the iSpot Expert: Person-Level TV Ad Measurement
We’ve Partnered with LiveRamp to Match Our TV Ad Analytics to Advertiser’s Digital Segments
We’ve Partnered with LiveRamp to Match Our TV Ad Analytics to Advertiser’s Digital Segments
The Ad Games Have Begun: Comparing the Week’s Super Bowl Releases
The Ad Games Have Begun: Comparing the Week’s Super Bowl Releases
From Bikini Bottom to Burger King: A SpongeBob Spot That Connects Generations
From Bikini Bottom to Burger King: A SpongeBob Spot That Connects Generations
“Drawn Together”: Starbucks’ Animated Holiday Ad Campaign
“Drawn Together”: Starbucks’ Animated Holiday Ad Campaign
From Below-the-Belt to Best Face Forward: Manscaped’s New Campaign Strategy
From Below-the-Belt to Best Face Forward: Manscaped’s New Campaign Strategy
Duck Lips, Pop Culture, and Pringles: How the Snack Brand Landed Cross-Generational Appeal
Duck Lips, Pop Culture, and Pringles: How the Snack Brand Landed Cross-Generational Appeal
A Prairie Dog, a Horse, and a Pharmacy Walk Into an Ad: Inside GoodRx’s “The Savings Wrangler”
A Prairie Dog, a Horse, and a Pharmacy Walk Into an Ad: Inside GoodRx’s “The Savings Wrangler”
Russell Wilson and Son “Snap” Into Victory With Hot Wheels
Russell Wilson and Son “Snap” Into Victory With Hot Wheels
Why “The Lunchables Effect: Fractions” is Too Cool for School
Why “The Lunchables Effect: Fractions” is Too Cool for School
From Split Ends to Star Power: Pantene’s Cross-Generational Play
From Split Ends to Star Power: Pantene’s Cross-Generational Play