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Character Appeal vs. Brand Recall: Key Insights from On Running’s Elmo Campaign
Character Appeal vs. Brand Recall: Key Insights from On Running’s Elmo Campaign
Small Package, Surprising Strength: Oikos’ Ad Launched on Super Bowl Weekend Scores Big with Viewers
Small Package, Surprising Strength: Oikos’ Ad Launched on Super Bowl Weekend Scores Big with Viewers
The Data-Driven Future of Pharma Advertising with IQVIA Digital
The Data-Driven Future of Pharma Advertising with IQVIA Digital
Redefining the Best: How Lucid is Rewriting the EV Playbook in “Compromise Nothing”
Redefining the Best: How Lucid is Rewriting the EV Playbook in “Compromise Nothing”
How Rao’s ‘Most Important Ingredient’ Serves Up Authenticity
How Rao’s ‘Most Important Ingredient’ Serves Up Authenticity
TripleLift Partners With iSpot to Deliver Streaming Competitive Intelligence for Programmatic Clients
TripleLift Partners With iSpot to Deliver Streaming Competitive Intelligence for Programmatic Clients
Silver Santa: Coca-Cola Taps the Magic of Gen AI Visuals
Silver Santa: Coca-Cola Taps the Magic of Gen AI Visuals
Wholesome Adventure: Rivian Solidifies a Connective Brand Identity
Wholesome Adventure: Rivian Solidifies a Connective Brand Identity
Challenger Brands: Innovating Service, Value, & Positioning
Challenger Brands: Innovating Service, Value, & Positioning
Creative Outcomes | Target’s Pawsitive Impact: The Secret Behind The Cuddle Collab’s Record-Breaking Consideration
Creative Outcomes | Target’s Pawsitive Impact: The Secret Behind The Cuddle Collab’s Record-Breaking Consideration
Creative Outcomes | Golden Arches, Golden Memories: Quantifying the Success of McDonald’s Nostalgic Ads
Creative Outcomes | Golden Arches, Golden Memories: Quantifying the Success of McDonald’s Nostalgic Ads
How Activision Scores Outcomes With Modern Sports Media Measurement
How Activision Scores Outcomes With Modern Sports Media Measurement