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Cut TV Ad Costs, Not Impact: Maximizing ROAS During Economic Uncertainty
Cut TV Ad Costs, Not Impact: Maximizing ROAS During Economic Uncertainty
Football Drives Retail TV Ad Impressions As Holiday Shopping Season Kicks Off
Football Drives Retail TV Ad Impressions As Holiday Shopping Season Kicks Off
Diversity & Inclusion in TV Advertising – Risky or Rewarded in 2022?
Diversity & Inclusion in TV Advertising – Risky or Rewarded in 2022?
The Great Brand Redux: Extending Brand Relevancy Through Innovation and/or New Audiences
The Great Brand Redux: Extending Brand Relevancy Through Innovation and/or New Audiences
iSpot Inks Agreement with Conviva to Bring Network Streaming Data Into Cross-Screen Program and Ad Measurement Platform
iSpot Inks Agreement with Conviva to Bring Network Streaming Data Into Cross-Screen Program and Ad Measurement Platform
iSpot Expands Agency Partnership Programs, Welcomes McAfee as SVP
iSpot Expands Agency Partnership Programs, Welcomes McAfee as SVP
The Great Brand Redux: Leveraging Past Campaigns With a New Twist
The Great Brand Redux: Leveraging Past Campaigns With a New Twist
Which Alcohol TV Ads Are Making a Splash in 2022?
Which Alcohol TV Ads Are Making a Splash in 2022?
Victoria’s Secret’s Long-Anticipated Inclusivity Bid Is Here
Victoria’s Secret’s Long-Anticipated Inclusivity Bid Is Here
NBA Season TV Advertising Recap
NBA Season TV Advertising Recap
Currency Update: CTV Verification Initiative
Currency Update: CTV Verification Initiative
Why Ad-Centric TV Measurement Is the Future
Why Ad-Centric TV Measurement Is the Future