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Channel-Optimized Creative With TripleLift’s Andrew King
Channel-Optimized Creative With TripleLift’s Andrew King
Breaking the Nugget Mold: How Taco Bell’s New Product Campaign is Driving Purchase Intent
Breaking the Nugget Mold: How Taco Bell’s New Product Campaign is Driving Purchase Intent
Challenger Brands: Innovating Service, Value, & Positioning
Challenger Brands: Innovating Service, Value, & Positioning
Challenger Brands: Disrupting Consumer Behavior
Challenger Brands: Disrupting Consumer Behavior
The Modern Solutions to the Biggest TV Measurement Challenges
The Modern Solutions to the Biggest TV Measurement Challenges
Cannes Lions 2023 Preview: Top Emotionally-Charged U.S. Video Ads
Cannes Lions 2023 Preview: Top Emotionally-Charged U.S. Video Ads
How Overcoming the CTV Incrementality Challenge Unlocks ROAS
How Overcoming the CTV Incrementality Challenge Unlocks ROAS
How NBCU and iSpot are Changing the TV Currency Game
How NBCU and iSpot are Changing the TV Currency Game
Vevo is a CTV Co-Viewing Juggernaut Popular With Traditional TV ‘Unreachables’
Vevo is a CTV Co-Viewing Juggernaut Popular With Traditional TV ‘Unreachables’
Olympics Update: Nike and Samsung Mobile Top Our Latest Most Engaging Brands Chart
Olympics Update: Nike and Samsung Mobile Top Our Latest Most Engaging Brands Chart
Hyundai Bears Down With ‘The Chase’ Ad, Races to 31.7 Million Total Views
Hyundai Bears Down With ‘The Chase’ Ad, Races to 31.7 Million Total Views
iSpot’s Julie Van Ullen Breaks Down Outcomes in the Market: “There are a lot of point solutions that market themselves as outcome-based companies that are really just a signal.”
iSpot’s Julie Van Ullen Breaks Down Outcomes in the Market: “There are a lot of point solutions that market themselves as outcome-based companies that are really just a signal.”